Sony A7 IV camera (Camera 1)

Looking to rent the Sony A7 IV camera in Da Nang? The Sony A7 IV is a versatile 33MP full-frame mirrorless camera built for both photo and video. It features real-time Eye AF for humans, animals, and birds; 4K 10-bit 4:2:2 recording with 7K oversampling; 5-axis image stabilization; and a fully articulating screen, making it the top choice for wedding photographers, graduation yearbook shoots, and events. At Đà Thành Camera, the rental price is 700.000đ/day or 490.000đ/half-day session.

This is camera unit 1. We have multiple units of the same model available if you need a multi-camera crew setup or a backup: Sony A7 IV (Camera 2).

What is the Sony A7 IV camera best suited for?

• Wedding photography and pre-wedding: 33MP detail with precise eye tracking.
• Graduation shoots and events: 10fps continuous shooting.
• Wedding videography and reportage: 4K 10-bit with gorgeous S-Cinetone colors straight out of camera.
• Portraits and fashion: Natural skin tones from Sony's newest generation.
• Hybrid shooting: A single camera for both top-tier stills and video.

Sony A7 IV specifications

• Sensor: 33MP full-frame BSI CMOS
• Processor: BIONZ XR
• ISO: 100 – 51.200
• Autofocus: 759-point hybrid AF with human, animal, and bird eye tracking
• Burst speed: Up to 10 fps
• Video: 4K 30p with 7K oversampling, 4K 60p in S35 crop, 10-bit 4:2:2, S-Log3, S-Cinetone
• Stabilization: 5-axis, approximately 5.5 stops
• Screen: 3-inch fully articulating touch screen; 3.68-million-dot electronic viewfinder
• Card slots: 1x CFexpress Type A/SD + 1x SD
• Battery: NP-FZ100, approx. 580 shots; weight approx. 658g

Which lens should you rent with the Sony A7 IV?

Recommended lenses by genre:

• Weddings and events: Sony FE 24-70mm f/2.8 GM II.
• Portraiture with background blur: Sony FE 85mm f/1.4 GM.
• Budget-friendly sharpness: Tamron 28-75mm f/2.8 RXD (G1).

What is included in the Sony A7 IV rental package?

• 01 Sony A7 IV camera body
• 02 batteries
• 01 battery charger
• 01 memory card
• 01 camera bag

How to inspect the Sony A7 IV camera upon pickup

1. Turn on the camera and verify that both batteries are fully charged.
2. Format the memory card directly in the camera before shooting.
3. Take a few test photos, record a 10-second test video, and play them back.
4. Check the screen, viewfinder, buttons, and dials to ensure they operate normally.
5. Reset the date, time, image quality, and video format to match your project needs.

Who should rent the Sony A7 IV camera?

• Ideal for: Wedding photographers, graduation shoots, and event creators who need a modern full-frame camera with reliable autofocus.
• Ideal for: Hybrid shooters who need a versatile device for both photos and video.
• Alternative consideration: If you mainly shoot low-light video and require 120p, the Sony A7S III is more powerful.

Tips for getting the best results with the Sony A7 IV

• Enable simultaneous recording to both card slots during weddings to maintain an instant backup.
• Assign the C1 button to quickly toggle between human and animal eye tracking.
• Recording 4K 60p applies an S35 crop: shoot in 4K 30p if you need a wider field of view.
• Use S-Cinetone when you don't have time for color grading.
• 33MP files are quite large: prepare high-capacity cards for all-day shoots.

Frequently asked questions about renting the Sony A7 IV camera

How much does it cost to rent the Sony A7 IV in Da Nang?

At Đà Thành Camera, the rental price is 700.000đ/day or 490.000đ/half-day session. Better rates are available for multi-day rentals or equipment bundles—call 0345.878.879 for a quote.

How does the Sony A7 IV differ from the A7 III?

The A7 IV features 33MP resolution, 4K 10-bit video, a fully articulating screen, and a newer autofocus system; the Sony A7 III is available at a lower rental price.

Is the Sony A7 IV good for filmmaking?

Highly capable: 4K 10-bit 4:2:2, S-Log3, and S-Cinetone are built-in; choose the Sony A7S III if you need 4K 120p.

How many Sony A7 IV cameras does the shop have?

We have 2 units of the same model, making it easy to equip a 2-camera crew.

Rent the Sony A7 IV camera at Đà Thành Camera in Da Nang

Every camera sensor is cleaned, batteries are fully charged, and buttons and memory cards are thoroughly tested before handoff. Upon pickup, you are welcome to shoot test frames and run through the checklist above. Contact us at 0345.878.879 or visit 132 Nguyễn Đức Trung, Thanh Khê, Đà Nẵng to book your gear. Explore our other cameras and camcorders for rent, or bundle your rental with a lens.